Fuvar.hu redesign
2021 | UX / UI design | Visual identity | Illustrations and Icons
Fuvar.hu is an innovative logistics company providing package delivery services for both corporate and private customers. As lead designer, I guided the redesign of their online platform, developed a new visual identity, and established a consistent design system to unify their digital presence. In addition, I designed a mobile app tailored for drivers, ensuring functionality and ease of use in day-to-day operations. The overarching goal was to create a modern, clean, and minimalistic—yet approachable—brand persona, supported by a straightforward, intuitive website and app experience. The design direction also emphasized Fuvar.hu’s innovative technological foundation and their commitment to eco-conscious practices.
The design process began with moodboards, created after the initial client workshops to capture different possible directions for the brand’s visual language. Out of the three presented, the client responded to distinct elements from two, which I then merged into a cohesive style that balanced their preferences with the project’s goals.
In the exploration phase, I developed basic wireframes to outline user flows and page structures. These wireframes served as the foundation for the first high-fidelity pages, which I built using the approved visual direction. Alongside the page designs, I created a scalable UI kit and a foundational design system to ensure consistency across the platform and enable smoother future iterations.
Additionally, I designed a minimalistic, versatile logo for Fuvar.hu—one that reflects the brand’s modern and eco-conscious values while being highly adaptable across both digital and print applications. This gave the company a flexible visual identity that could grow with their product ecosystem.
